Digital Marketer

JOB OPENING: DIGITAL MARKETER

Work Mode: Remote

Organisation: Equilibrium Zone

Application Deadline: Friday, 30 Oct 2026. 11:00pm

About the Role

Equilibrium Zone is seeking a skilled and proactive Digital Marketer who can plan and execute digital marketing campaigns that attract the right audience, generate qualified leads, improve conversions, and drive revenue.

The ideal candidate should have practical experience running paid advertising campaigns, designing and optimising landing pages, building sales funnels, and tracking campaign performance. We are looking for someone who can take ownership of assigned responsibilities, work effectively with a team, and deliver measurable outcomes with minimal supervision.

Key Responsibilities

1. Plan, launch, manage, and optimise paid advertising campaigns across relevant platforms, including Meta Ads and Google Ads.
2. Design, build, and optimise landing pages that support lead generation, conversions, and sales.
3. Develop and manage sales funnels that guide prospects from initial awareness to conversion.
4. Monitor campaign performance, advertising spend, lead quality, conversion rates, and revenue generated.
5. Conduct audience research, competitor analysis, and A/B testing to improve campaign effectiveness.
6. Identify opportunities to improve customer acquisition, conversion rates, and return on advertising spend (ROAS).
7. Track and analyse marketing data using relevant analytics and reporting tools.
8. Prepare and submit accurate campaign reports and progress updates within agreed timelines.
9. Collaborate with team members to align marketing activities with business goals and sales targets.
10. Apply feedback, identify gaps, and make timely improvements to campaigns and processes.

Requirements and Qualifications

1. Demonstrable experience in digital marketing, particularly paid advertising, landing page optimisation, sales funnel development, and conversion-focused campaigns.
2. Practical knowledge of Meta Ads Manager and Google Ads.
3. Understanding of lead generation, customer acquisition, conversion optimisation, and revenue attribution.
4. Experience using landing page builders, email marketing platforms, CRM systems, or funnel-building tools.
5. Ability to interpret campaign data and make decisions based on performance metrics.
6. Strong written and verbal communication skills.
7. Ability to work independently with minimal supervision while collaborating effectively with a team.
8. Professional conduct, integrity, accountability, and respect for organisational policies and processes.
9. Openness to constructive feedback and willingness to implement corrections and improve performance.
10. Strong organisational skills, attention to detail, and the ability to meet deadlines.
11. Ability to work remotely while maintaining clear communication, consistent productivity, and timely reporting.

What We Expect

We expect a professional who takes ownership of assigned tasks, communicates progress and challenges promptly, provides regular reports, and follows through on commitments. The successful candidate should be comfortable working within a structured organisation, meeting agreed targets, and being accountable for the quality and outcomes of their work.

How to Apply

Interested and qualified candidates should submit their CV and a brief portfolio or summary of relevant campaigns they have worked on, including measurable outcomes where available.

Deadline: Friday, 30 Oct 2026. 11:00pm