Summary:
We are looking for an enthusiastic and detail-oriented Digital Marketing Associate to support our brand’s digital growth and engagement efforts. In this entry-level role, you will assist in planning, executing, and analyzing digital marketing initiatives across social media, email, and paid advertising channels. You will contribute to content development, campaign optimization, and performance tracking using industry-standard tools. Your work will help strengthen our online presence, drive audience engagement, and support strategic marketing goals within a fast-paced financial services environment. This is an excellent opportunity to build foundational experience in digital marketing while contributing to impactful campaigns.
Responsibilities:
- Assist in developing and implementing digital marketing campaigns across social media, email, and paid advertising platforms.
- Support the creation of engaging content, including text, visuals, and short-form video, tailored to target audiences.
- Help manage social media calendars and contribute to community engagement efforts.
- Participate in SEO and SEM activities to improve website visibility and traffic.
- Monitor campaign performance using tools such as Google Analytics, Facebook Ads Manager, and marketing automation platforms.
- Collaborate with content and design teams to ensure brand consistency and high-quality output.
- Work with compliance teams to ensure marketing materials meet regulatory requirements.
- Stay informed about digital marketing trends, platform updates, and competitive strategies.