Social Media Manager – Hannah Ephraim
Key Responsibilities
- Develop and implement social media strategies to increase brand awareness, engagement, and sales for Hannah Ephraim.
- Create high-quality, creative, and engaging content (Reels, photos, videos, stories, and graphics) that reflects the brand's luxury and lifestyle identity.
- Manage Hannah Ephraim's Instagram, Facebook, TikTok, Youtube, Google pages and other relevant social media platforms.
- Plan and maintain a consistent weekly and monthly content calendar.
- Showcase jewelry collections, personalized pieces, new arrivals, promotions, and special campaigns.
- Create behind-the-scenes content showcasing the jewelry studio, manufacturing process (with Supervisor’s approval), engraving, and craftsmanship.
- Develop content that communicates the brand's story, values, and unique selling points.
- Engage with followers, respond to comments, and manage social media inquiries professionally.
- Convert social media engagement into potential customers and sales through effective content and calls to action.
- Stay updated on social media trends, trending audio, and creative content formats.
- Collaborate with influencers, content creators, and brand ambassadors to increase brand visibility.
- Coordinate with photographers, videographers, and graphic designers when required.
- Monitor competitors and identify new opportunities for brand growth.
- Track and analyze social media performance, including reach, engagement, follower growth, and conversions.
- Prepare regular social media performance reports and recommend improvements.
- Support product launches, seasonal campaigns, and promotional activities.
- Maintain consistency in Hannah Ephraim's brand identity, tone, and visual presentation.
- Work closely with the founder and creative team to develop innovative content ideas.
- Stay proactive, creative, and consistent in building Hannah Ephraim's online presence.