● Creative Direction: Establish and maintain the creative vision and direction for stills, motion graphics, and animations across various marketing channels, including digital platforms, social media, advertising, and promotions.
● Design and Production: Conceptualize and design the production of high-quality stills, motion graphics, and animations, ensuring they are visually appealing, on-brand, and aligned with marketing objectives.
● Research upcoming projects to help create realistic designs, videos, skits, documentaries, and/or animations
● Develop storyboards that map out key scenes in animations and motion graphics
● Collaboration: Work closely with marketing, advertising, and content teams to understand project requirements, goals, and target audience.
● As well as on the development and execution of creative campaigns and visual assets.
● Branding and Visual Identity: Ensure that all visual assets adhere to the company's brand guidelines, maintaining consistency and promoting brand recognition.
● Quality Assurance: Conduct thorough reviews of creative deliverables to ensure they meet the highest quality standards.
● Trend Research: Stay updated on the latest design trends, techniques, and technologies related to stills, motion graphics, and animations. Apply this knowledge to enhance creative outputs and maintain a competitive edge.
● Performance Tracking: Analyze the performance of visual assets, monitor user engagement, and leverage data insights to optimize design elements and enhance the effectiveness of creative deliverables.
● Compliance and Regulations: Ensure that all visual assets adhere to legal and regulatory requirements specific to the sports betting industry.
Requirements
B.sc/HND in any field of study with 3 years plus experience